Daimler Financial Services
(Mercedes Benz)
e-Contracting Service Blueprint
Background
Created a Service Blueprint for our vehicle e-contracting services to help our team visualize our target friction points and helped create continuity in managing objectives.
Timeline
3 months
Role
Research, design
Stakeholders
Internal scrum teams
Tools
Figma

Discovering User Needs

The Challenge
How can we bring our scrum teams together who work in silos and can visualise?
Goals
Build Trust
By demonstrating expertise and involving our internal team in the process, we built trust making them more receptive to our ideas.
Improve Communication
Focusing on a user centric journey benefited the organizations goals fostering a shared objectives across different teams.
Research & Users
What did we do?
Created a Service Blueprint for our vehicle e-contracting services to help our team visualize our target friction points and helped create continuity in managing objectives.
Conducting workshops to help management, teammates and internal teams understand the effectiveness of understanding UX methodologies and how this will help structure the ideation of their solutions.
Countries
Japan, Korea, Thailand, Australia and Hong Kong

Service blueprint for reference
Created a Service Blueprint for our vehicle e-contracting services to help our team visualize our target friction points and helped create continuity in managing objectives.
Conducting workshops to help management, teammates and internal teams understand the effectiveness of understanding UX methodologies and how this will help structure the ideation of their solutions.

Conclusion
An improved communication between our siloed scrum teams. Overall the feedback, I got was very positive. I gave access of this blueprint to multiple teams who could access it when deciding on a new feature, which other teams they would affect and prevent any cross-functional team friction. Instead it helped bring teams together and made deployments much smoother.
